AGD Entertainment Services
Strategy Development
AGD Entertainment has specialized in creating custom strategies for artists and entertainment companies in Nashville starting in 2014. Our team members understand what it takes to bring and idea to life in a realistic and affordable way. We focus on five pillars for our strategy development, these are Day to Day Operations, Marketing, Branding, Publicity and Performance/Live Activation. Our initial strategy session is always free. After meeting with a team member for your session you will receive a strategy outline including a list of suggested ways for AGD Entertainment to get involved through one of our 4 service lines.
Zero to 60 & Experience This!
Our mission with Zero To 60 and Experience This! is to bring process, organization and task support to clients who are still developing their team. Zero To 60 specifically focuses on artist development. Our vision is to foster artistic integrity and individuality while working towards revenue opportunities in the commercial music market. When one of these aspects takes over the other, the artist will feel dissatisfied; this usually results in them throwing out an entire project, along with the successful advancements they've made. By working with our strategy team artists can properly balance their artistic process and the music industry at the same time.
Our experiential marketing and entertainment services started in 2017 with Nobles Kitchen and The Makers Series and we formerly launched in 2019 as Experience This! Since then we have expanded this service line to include all facets of the entertainment industry needing process improvement and task support. After meeting with a strategy team about your budding idea for a new app or music festival we’ll make sure that you have a clear plan and timeline for what it would take to bring the idea to the public.
Both ET! and ZT60 clients will move through 6 phases of development; Discovery, Setup, Activation, Release/Launch, Cycle, and Vacation. These phases cross over with our Five Pillars resulting in a cohesive campaign. In addition to strategy development clients can employ AGD for varied scope of services from consulting to full service day to day management as well as very affordable creative solutions such as audio production, photo, video, and graphic design. Clients from both service lines benefit from participation in the larger AGD community as many of our clients will partner together on projects in order to reach a larger audience for their campaign. This synergy is the backbone of everything we do.
Task Fulfillment services & TEam building
Every campaign is custom built with a list of basic needs and tasks in order to execute the strategy developed by our team. These tasks spread across all five pillars and they’re the skeleton of our process. For those clients who need more than just strategy and actually need help getting things done, we have team members on staff specifically trained for completing these basic tasks in a efficient and thorough manner. For strategies that require a slightly higher caliber of service our community provides access to every level of professional and we’re happy to help grow and manage your team further during the campaign.
Good Night Music & Balancing Art & Industry
Where many clients are in need of traditional support services, every now and again our strategy team will identify what may function more like a partnership than a service relationship. For this reason we launched Good Night Music for a more curated artist roster which allows us to pursue leads in publishing, licensing and traditional label development projects. Additionally the strategy team may find that a client is not ready either financially or in ideation for a service but would benefit from education and community engagement. This brought to life our Balancing Art & Industry content site, which in the next few years will begin to facilitate education opportunities for the music industry through online media and in-person workshops.
Creative Portfolio
Highlights
