Introduction

Come take a look at our introduction here. This will give you a behind the scenes look at what joining our service will entail. We’ll take you in depth on the purpose of Zero To 60. We’ll show you how it’s delivered to the client over the course of six phases, and how your artistic vision will be supported through our five pillars described below.

Operations

When working on operations we’ll go over plans for team building. This may include labels, management, or booking agents as well as additional service providers or creative partners. Each artists has their own goals, but with a strategic approach we can ensure that you make a good first impression with the right people. Operations will also cover asset management, rights registration and revenue opportunities in crowdfunding and merchandising.

Performance

This is where we will plan the next two years for your live performance strategy. We’ll talk about the frequency you want to perform, as well as the where, when and how. Once you’ve completed your performance setup your whole team will have an understanding of the goals and strategy for getting up on the stage. With all our prep done it’s time to hit the road. Our Live Performance rollout will make sure that no step is skipped and we have the strongest performance schedule possible to support your projects release. This includes showcasing to industry and having an epic release party.

Marketing

Marketing is the strategy with which we’ll introduce your music to the world. This is where we’ll discuss streaming strategy such as playlisting and algorithm planning. We’ll also cover social media planning and advertising. Your marketing strategy is vital to getting new listeners to your music.

Publicity

Press and other publicity opportunities validate the quality of your project more than any other element. During this process your team will ensure that the project receives a stamp of approval from the music community. This is also a time to prepare your story and make sure the artist has a clear understanding of how to speak with the public.

Branding

Let’s make sure you look as good as you sound. A brand strategy in necessary to make all content cohesive for your release and establish guidelines for the visual side of the art. Additionally we’ll begin to plan our partnership opportunities and make sure you are surrounded by like minded partners.